Business

Assignment 2 1. Discuss the inclinations in selling of inherent nutriments and the encroachment of these social movements on Whole Foods Market. In 2000, was the first stratum in which more than innate provender was sold in constituted U.S. super markets than in the nations 14,500 inseparable food for thought stores. From 2002, most supermarkets had been expanding their selection of natural and innate products, from fresh evolve to wines, cereals, pastas, cheeses, yogurts and so forth The most popular is fresh organic product. Meat, dairy, bread, and snack foods were among the fastest-growing organic product categories. Most of supermarket stocked a selection of natural and organic food items (Thompson et al., 2010). As crave for the organic food ontogenesisd because of state trust to rattling longer and more healthier, conventional supermarket would continue to expand their offerings and selection. Supermarkets were attracted to merchandising organic foods for some(prenominal)(prenominal) reasons: Consumer demand for organic foods was growing at restricting to 20% annually and mounting consumer enthusiasm for organic products allowed retailers to hold in beautifully high profit margins on organic products. However, retail stores of usual food products were growing slowly and price challenger among mate supermarket chains was intense (Thompson, Strickland, & Gamble, 2010).

There ar several factors that made the organic foods growing in the market: passel believe that the organic foods make them healthier, good eating habits and nutrition. increase consumer concerns over the purity and safety of food because the presence of pesticide r esidues. A wellness or health-consciousness,! trend among people of many ages and ethnic groups. They believe that organic farming had positive environmental effects. The trend from people that want healthier and want to take whitlow maintenance of their health make the advantage for Whole food because people can shop here and choose var. of the organic food. 2. Evaluate the competitive environment of the firm: Apply...If you want to reward a full essay, order it on our website: OrderEssay.net

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